30 January 2025 |
The Australian Hotels Association (WA) is excited by today’s announcement that Perth will host seven matches of the Men’s Rugby World Cup 2027, including the prestigious opening match starring the Wallabies. This historic event is set to bring significant benefits to Western Australia’s hotel and hospitality industry.
AHA(WA) CEO Bradley Woods praised the WA Government for securing this globally renowned event, stating it will provide a major economic and reputational boost for the state’s hospitality sector.
“This is a landmark moment for Western Australia and an extraordinary opportunity for our hotel and hospitality industry to shine on the global stage,” Mr Woods said.
“The Men’s Rugby World Cup 2027 will attract tens of thousands of out-of-state and international visitors to Perth, filling our hotels, restaurants, bars and tourism attractions. The expected demand for accommodation, dining and entertainment will provide an enormous injection into the local economy, creating jobs and strengthening businesses across the hospitality sector.”
With seven matches scheduled at Perth Stadium in October 2027, including four pool games, two round-of-16 clashes and the highly anticipated opening match, Perth will be showcased to a global audience. The 2023 Rugby World Cup in France generated 1.33 billion viewing hours, highlighting the unparalleled exposure this event will bring to WA.
“The Rugby World Cup is one of the largest sporting events in the world, and Perth’s selection as a host city demonstrates our growing reputation as a premier destination for major global events. This announcement is a testament to the strength of our local hospitality and tourism sectors, which are ready to deliver world-class experiences for visitors,” Mr Woods said.
Mr Woods also emphasised the long-term benefits that hosting such events would bring to the state.
“Not only will this tournament deliver immediate economic benefits, but the legacy of hosting the Rugby World Cup will elevate WA’s profile as a destination for international visitors. This will lead to ongoing opportunities for our hotels and hospitality industry well beyond 2027.”
The AHA(WA) will work closely with the WA Government and Tourism WA to ensure the hospitality industry maximises the opportunities presented by this global event.
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For further information, please contact Kim Forrester, media & communications executive, on 0411 777 593 or email mecom@ahawa.asn.au
The AHA(WA) is the authoritative voice for the hospitality and accommodation industry in Western Australia. Since 1892, we have protected and developed the interests of our members, through strong representation and the pursuit of industry excellence. Our mission is to ensure the hospitality industry remains a vital part of the Australian way of life and to amplify the voices of those we represent.
